14 April 2013

Theory Into Practice: Design Development

Here is some work I have done on the publication so far. This is the designing of the A4 hot dog booklet, that would have information on Mulvey's use of psychoanalysis and explanation of her theory of the male gaze on one side, and the other would be the actual essay.



 I have also thought about how the publication could be presented so that it would interactive, and I had the idea of tearing open the publication, destroying the cover in the same way that Mulvey intended to destroy the pleasure and beauty of Hollywood cinema.
I created a mock up of what would be a perforated cardboard cover with an iconic Hollywood image on it, such as Grace Kelly, and when the cover was being ripped, the destruction of beauty quote would appear on the ripped piece of cardboard. Inside, the publication with a few different elements would be pulled out.

I am still unsure on the design of the actual publication, whether it is too simple and not visually striking enough, which might have something to do with the colours, which I originally chose because they are opposites, to represent the male vs female argument of the cinema.




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